TOP HOME SELLING MISTAKES TO AVOID
Do your closets and counter space seem to be shrinking by the minute? Are your kids’ toys somehow multiplying overnight and there is nowhere to put them? As your family grows, your cherished castle may begin to feel more and more like your first cramped apartment.
If you are looking to sell your home fast and to maximize your profit, there are a few important things you should know before wasting any of your precious time, energy or money. After helping hundreds of families in Cobb and Paulding Counties successfully sell their homes, our team understands the temptations of “quick solutions” that busy sellers face in their attempts to save time and money. Take it from those who learned the hard way and avoid these top 5 mistakes that could cost you thousands. To get answers to even more of your questions about selling, watch our video series made for families just like yours to uncover industry secrets to successfully selling your home quickly and for top dollar.
Mistake #1 – Painting The Wrong Colors
Every home is going to require at least a little refresh before bringing it to the market. The area where you’ll get the biggest bang for your buck is with paint. Your daughter’s adorable purple room may not be so inviting to a family with only rambunctious boys. A neutral wall color invites a buyer to imagine the home their way. Remember, that is a good thing because you won’t be living there much longer! If you aren’t sure whether your home deserves a cool or warm neutral, then ask the advice of the professionals you hire to give the whole home a fresh coat of paint. This is one project where it does not pay to cut corners.
Mistake #2 – Overlooking Updates or Repairs
Before you get too caught up in getting your property photo-ready and on the market, take a breath. Then follow it with an honest look at what the public would see if they walked in your front door today. Imagine yourself walking into a department store and seeing a rack full of wrinkled clothes hung in a random fashion. In most cases, you’d turn around and take your business elsewhere.
As your family has grown and your home has become “well-loved” there are likely some items that are in need of repair or replacing. Putting off what can often be quick fixes end up being more costly than the repair itself, in terms of time wasted on the market and buyers asking for credits toward repairs. Something as simple as replacing mismatched light bulbs with new soft white bulbs makes a huge difference. The best way to rid your home of potential red flags is to bring in a set of fresh eyes to alert you to things you don’t see anymore and fix the issue before it becomes an obstacle to potential buyers.
Mistake #3 – Over-Pricing Your Property
The number one misconception we hear from sellers is “We can always drop the price later so let’s start high”. By over-pricing their property, they believe they are cushioning their profit margin. The reality is that months can slip away as the property sits on the market. Truthfully, even after dropping the price, buyers may still be wary of making an offer. Most families cannot wait around for months, especially if there is another “bun” in the oven! If your property is priced right from the beginning, you can expect to receive 99.5% of the list price on average. Working with a local Realtor who knows how to determine the best list price in today’s market is the first, and arguably most vital, a step that leads to its successful sale.
Mistake #4 – Attempting For Sale By Owner “FSBO”
The sad fact is that sellers who go the “FSBO” route typically lose money, even with their best D.I.Y. efforts. A recent study by the National Association of Realtors showed that a typical For Sale By Owner home sold for only $200,000, versus $265,000 for a comparable home sold with the assistance of an experienced agent. That’s a few years’ worth of college tuition you could be missing out on!
The areas where FSBO home sellers are most challenged are:
1. Getting the price right
2. Understanding and executing the proper paperwork
3. Marketing and selling within a reasonable amount of time
4. Properly preparing and depersonalizing their home
5. Having enough time to handle all aspects of the sale
Before you opt-in for late nights of researching your local market or having to leave work early to let a potential buyer in, consider if the all-around circus that you could be signing up for is really worth it. When it comes to one of the most complex transactions of your life, working with a team of professional Realtors who do this all day, every day, drastically simplifies the process. Your time (and sanity) is invaluable. Spend it doing the things you really want to be doing.
Mistake #5 – Choosing The Wrong Realtor
As you can see, the key to selling your home quickly and maximizing your profit is being represented by a knowledgeable, local Realtor. Your relative or neighbor who dabbles in real estate may have your best intentions at heart, but when it comes to the capital involved in this critical transaction, trust a team of experts.
When beginning your search for the right Realtor for the job:
If you are ready for some elbow room to be able to brush your teeth without hitting your funny bone on the door, we hope you will take these warnings to heart. Protect your family by choosing a qualified team of professionals to represent you in the process of selling your home!
Are you ready to get started on the road toward SOLD? Step one is to contact our team to learn about the 5 Star, white-glove service we provide to our clients. Kathryn began her career in real estate years ago to help families achieve their dreams. To this day, that is still the basis of our business! Connect with us over the phone 24/7 at 678.270.2242, or engage our chatbot to start a conversation. Then, check out our video series made for families just like yours to prepare for a quick and successful home sale.
QUICK VIDEOS WITH INSIDER SECRETS TO HELP YOU MAXIMIZE PROFIT
The high touch service offered by Kathryn Harbour Real Estate has been described by many clients as the “Four Seasons of Real Estate.”
As an award-winning team leader, Kathryn Harbour, is consistently a top performer, helping clients in Cobb County and surrounding areas to buy, sell and invest in real estate. Locally recognized for her integrity and the unparalleled, client-centric service she provides, she is praised for her professionalism, dependability and expertise. To the clients who have worked with her, Kathryn has become a trusted authority and an invaluable resource.
Kathryn Harbour Real Estate sales agents have access to vast resources, including our professional administrators, marketers, attorneys, lenders, photographers, contractors and designers, all of whom are adept at handling the 225+ tasks needed to buy or sell a home. Every detail in the process is smoothly handled so that clients can relax.
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Selling a home, we’ve all heard stories of homes just sitting on the market. This is the last thing that anyone needs or wants. That is why it is so important to have a specific strategy. The Kathryn Harbour Real Estate team sells homes 3 to 10 times faster than other agents. We believe that we provide more value to our customers because we do have specific strategy going in. Bottom line – we are one of the best teams in the area. You will feel relieved when your home is sold and you are inviting all of your friends to see your new place. Learn about what we do and how you can get your home sold by signing up to see our home selling video series or giving us a call at 678-270-2242.